What is Denim?

Denim is a sturdy cotton twill fabric, celebrated for its durability and versatility. Typically woven with indigo, gray, or mottled white yarn, it has become a staple in wardrobes worldwide. This denim weighs in at 15 oz per yard.

A Symbol of Americana

Since the invention of blue jeans in the 1870s by Jacob Davis and Levi Strauss, denim has embodied a classic American spirit. It has evolved from workwear to a fashion icon worn by all ages.

The Evolution of Denim Fashion

From timeless blue jeans to stylish jackets and dresses, denim continues to inspire creativity in fashion. Its resilience, thanks to innovative techniques like copper rivets, ensures it stays fashionable for generations.